Can sports broadcasting and virtualization continue to advance the value chain? (FKT)

Olivier Suard, Nevion’s VP Marketing, explains that broadcasters must focus on adapting not just their offerings, but also their operations, and by extension their value chain as well. Given the industry in which these businesses are operating, this makes perfect and logical sense, but putting everything into practice is much easier said than done. So, how can broadcasters ensure they succeed in achieving this?

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